Today, staggering amounts of critical decision making data is accessible online for your prospects. Likewise, third-party influences who decision makers turn to for insight and recommendations are more valued than ever before. This is where PR becomes such a game-changing business development resource.
The process to secure a competitive advantage in your market requires significant third-party involvement and key market influence validation. Those that provide this validation are namely the media analysts and social influences - a PR world far beyond press releases.
We exercise a simple, yet demanding strategy which lies at the core of every customer's PR program - information that helps compel a third party influence or prospective client to take a favorable action is less about what clients want to share and more about what influences want to hear.
This sounds simple, but represents one of the most difficult balancing acts for companies to manage on their own. It is often too compelling to share what you have and can do, when ultimately those that will influence your next deal are looking for content that is of true value to them.
LIFE SCIENCES PR
DRUG DEVELOPMENT, MEDICAL DEVICE, BIOTECH, SMART TECHNOLOGY
IDENTIFYING YOUR PATH TO GROWTH
CRAFTING THE PLAN TO TAKE YOU THERE
USING PR TO CREATE NEW BUSINESS PULL-THRU
Agilix, Altiris, Ancestry, BidSync, BioVation Labs, Broadcast International, Canopy Ventures, Clinovo, Cushman Wakefield HQ, Databean, DirectPointe, Domo, Eide Bailly, Family First Credit Union, FiberFis, Grant Thornton, InContact, InScribe, Kamedis, LANDesk, Listen Tech, Lingotek, Lucion Technologies, MasterControl, Mediconnect, Medtronic, Medtek, Merit Medical,m Morinda, Natural Partners, NuSkin, OC Tanner, OMiniture, Orgenesis, Panoptic Security, Raytheon, Rio Tinto-Kennecott, Rockwell, Secuvant, Silex Technolgy, State of Utah and SuccessKit